NCS Colours


Online Shop

Redesign

Screenshot-2022-05-05-at-11.33.58-1

Project Overview

The product

The Natural Color System (NCS) is a proprietary perceptual color model. It is based on the color opponency hypothesis of color vision, first proposed by German physiologist Ewald Hering. The current version of the NCS was developed by the Swedish Colour Centre Foundation, from 1964 onwards. The system is based entirely on the phenomenology of human perception and not on color mixing.

The Goal

Update the webshop based on existing conditions to give more impression and experience of a modern webshop.

Improvements

Frame-2
Frame-1

Analysis

Current Online Shop Problems 

Frame-3
Frame-3-1

Site Map

Frame-4

Wireframes 

Screenshot-2022-05-06-at-11.02.26

Online Shop Menu - Opened

A big, clear and wide menu, that shows the categories. A new campaign category is added along with Top 50 colors, Best sellers & inspiration that can be controled by the client.

Screenshot-2022-05-06-at-11.02.41

Online Shop Menu - Opened with Sub Categories

NCS-Shop-Home-1